Having been nominated by Spear’s Magazine to be in the Top Five Buying Agents in Prime Central London for the last three years, Alex Stroud enjoys an unrivalled position at the top end of the London property market. He has never once advertised: all his work comes from referrals from previous clients. 

Remarkably, this well-known workaholic has acquired more than 170 properties in the 10 years that he has been working on his own. With 30 years of experience, he runs his business on the ethos that he will ‘only let a client buy something I would buy myself’. As he modestly says, ‘My business is purely based on honesty, trust and integrity. I am lucky – time gives you experience. I know what to buy, and most importantly, what not to buy. Through experience, I know where the tube runs underneath, where the porters get drunk, the buildings where the lift never works, and the right side of a street to buy on.’ 

His affable charm and patience is legendary and has given him the status of ‘the man to go to’. His ability to keep his ear close to the ground explains how 70 per cent of what he acquires is off market, and he is highly regarded to be the most active buying agent, particularly in the £2million – £10million price range.